MY DESIGN PHILOSOPHY:
In the realm of graphic design, where art meets functionality, I have always believed that every design should tell a story and evoke emotions while serving a purpose. My approach to design is deeply rooted in this philosophy – to create visually compelling narratives that resonate with the audience and align seamlessly with the brand’s voice.
my design philosophy and approach are about creating designs with heart and purpose. It’s about telling stories, solving problems, and making a lasting impact – one design at a time.
MY PROCESS:
While every project is unique, I adhere to a structured approach that ensures optimal results.
RESEARCH
Understanding is key. I begin by delving into the client’s goals and vision for the project. This phase often involves creating mood boards that capture the essence of the client’s ideas and set the tone for the design journey.
CONCEPT
Armed with insights from the research phase, I develop 2-3 rough concepts. This is a collaborative stage where I engage with the client to refine ideas and select a definitive direction for the project.
DESIGN
Here’s where ideas take shape. In the design and production phase, I work on developing all necessary assets or prototypes, ready for the client’s review.
REVIEW
In this phase, I engage in a dynamic back-and-forth with the client, making necessary adjustments in design or copy to ensure that the final output is in alignment with the client’s expectations.
FINALIZE
Upon client approval, I move into the finalization stage. All assets are prepared and packaged, ready to be delivered to the client.
